Since 2016, I have been working as a permanent designer for Xsensible. With a small team we have turned a small-scale and typical comfort brand into a modern shoe brand. As a designer, I have developed a recognizable visual identity. In the industry, it distinguishes itself through contemporary and clear campaigns without compromising the tradition and craft of the products. In addition to all digital and printed designs, I contribute greatly to product photography, campaign productions, marketing strategy, research and development, social media and copywriting. I have also gained experience in managing and supervising interns and freelancers.
Spring Summer 2024 campaign co-created with:
Alexia van der Meijden
Maartje van den Broek
Riff Productions
Evianne Wiegers
Reintjes Printmedien